We provided a first-class service for one of our clients after they told us they were about to expand by opening a new branch. They wanted us to help them inform the public about this whilst boosting sales and increasing their customer base.
We met the client for a brainstorming session and decided to write an introductory letter telling potential local customers about a forthcoming launch party for the branch, posting invites through their letterboxes.
After this, we liaised with a local events planner to organise the event. We looked after the printing and posting of the 5000 letter, with one member of our hand-to-hand team standing outside the new branch. The leaflet told passers-by about the party and the new branch, raising awareness of the new venture and boosting party attendance figures.
The campaign led to a huge turnout for the party, with vast numbers of locals turning up, business cards being handed out and guests getting the chance to talk to staff face-to-face. The branch and party were featured in the local paper within a week of the event, and 5 new landlords with several properties got in touch with the agency.
Talk to us today if you’re an estate agency wishing to grow your customer base. We have built highly-effective marketing campaigns for a wide range of property companies and always take the time to understand our clients’ needs so we can provide them with the ideal service for their circumstances. Call today to find out more.